We combine an extensive level of experience in developing complex, regulated medical devices with an understanding of consumers as patients, how they behave, along with brand awareness to develop innovative solutions within the consumer space.

Consumer Health Landscape

  • There are multiple journeys involved with consumer managed health based on user’s choice, brand perceptions, and lifestyle
  • There is an ecosystem consisting of medicine, support, and information delivery that when combined promote brand loyalty
  • Understanding what people physically can do vs. what they are willing to do

"Within a very aggressive time frame, Insight brought their expertise to the table to drive the success of our program. Their knowledge of sensing technologies, human factors, rapid prototyping and their core understanding of user’s needs and abilities were critical to our favorable business outcomes."
Gary Conkright, CEO of PhysIQ.

“Insight effectively researches and defines user inputs to create innovative solutions that give order to the inherent complexity of medical products and systems, a difficult feat that they manages to accomplish time and time again.”
- Ashok Kaul, VP Healthcare Convergence, Wireless Life Science Alliance.

Insight effectively researches and defines user inputs to create innovative solutions that give order to the inherent complexity of medical products and systems, a difficult feat that they manages to accomplish time and time again.”
- Ashok Kaul, VP Healthcare Convergence, Wireless Life Science Alliance.

"Within a very aggressive time frame, Insight brought their expertise to the table to drive the success of our program. Their knowledge of sensing technologies, human factors, rapid prototyping and their core understanding of user’s needs and abilities were critical to our favorable business outcomes."
Gary Conkright, CEO of PhysIQ.

For a deeper dive, learn about our User-Centered Research, Advanced Development , and our Design for Commercialization capabilities.