Insight

Graco Baby Monitor

From Conception to Reality

The upfront framing allowed our team to move quickly into ideas that captured the themes as physical design elements.

  • A colored band or protective shell conveyed a link to the idea of swaddling and security, discovered from internet testing.
  • A low profile design for the child room transmitter had a link to high tech, acoustic accuracy and performance.
  • Usability testing told the designers that a pass through or integrated handle captured the portability element without sacrificing on the unit’s perceived size.
The design elements were refined by incorporating the different research feedback and the solution was narrowed down to a single development path.