The 2017 HealthTECH recap is up! Learn more about the event’s purpose, changes we’ve seen in the ecosystem, and who took home the top prize!
Insight is pleased to announce that we have been won a Red Dot Award: Design Concept 2017. This year’s entry, Skintact, creates a complete system to control and heal mild to severe eczema using medicated patches and light therapy.
Congratulations to ivWatch, for their MDEA in the Nonsurgical Hospital Supplies and Equipment category.
Insight is proud to play have played a contributing factor in winning this prestigious award! Read more
Join Insight Co-founder and senior partner Craig Scherer during these events at the 2017 MD&M West Conference!
Craig Scherer and Carolyn Rose talk about the importance of effectively identifying, prioritizing, and translating user needs into design guidance in their latest Med Device Online article
Turning user needs into design guidance is a key component of developing a successful medical device. The primary goal of this process is to develop a device that not only meets the FDA’s criteria for safety and effectiveness, but also one that provides the best possible user experience for all stakeholders.
The successful application of user-centered design principles relies on iterative and frequent feedback from stakeholders throughout the entire development process. This research also provides the design team information with which to identify, document, and better manage risk throughout the design cycle.
Learn more about these six tools in the full article on MedDevice Online.
For a deeper dive in our user research activities, check out our user needs poster.
Insight Product Development and MATTER hosted the 4th annual HealthTECH Startup Competition last week. This very well attended event brought together some of the top representatives of the booming Midwestern startup ecosystem, including investors, academia, government, and Fortune 500 medical companies. The event showcased ten top healthcare startup companies from the Midwest and beyond who were […]
Feedback is important in technology, but how do you incorporate changes in a meaningful way? Find out on:
FRI, Nov 4th AT 2:30 PM, @ MATTER, CHICAGO, IL
High-impact product design starts with a deep understanding of the needs of end-users and customers. This encore workshop will help you understand end-users’ needs and the extent to which your offering effectively addresses them. Carolyn Rose and Sean Corrigan Insight Product Development will help translate such needs into actionable product requirements. They will share tools and techniques startups can leverage to better organize and translate stakeholder feedback into early product requirements that they can then use to design their products. Participants will be exposed to real-world examples of this dynamic process and have the opportunity to generate product requirements from their own collected data, with the help of the Insight PD team.
Effectively identifying, prioritizing and translating user needs into design guidance is critical to successfully developing a safe, effective and desirable medical device.