Translating User Needs Into Design Inputs Read more Innovative vs. Intuitive: 5 Ways To Ensure Novelty Doesn’t Compromise Usability
Craig Scherer talks to Med Device Online about turning research into design inputs Design innovation consultants are asked to help clients sunderstand users holistically: Who they are, how they differ from each other, how they are influenced by their environments, and how they might change over time. We must look to our core development process
Read more 3 Key Healthcare Adoption Drivers: How They Shape Product Development
Abbe Kopra, senior researcher, and Craig Scherer, senior partner and co-founder of Insight Product Development, co-author latest guest column in Med Device Online With today’s hyper-focus on speed to market in medical device development, […]
Read more Buy, Or Bye-Bye? How To Vet Novel Medical Device Technologies
Craig Scherer, Insight Co-Founder and Senior Partner, and Carolyn Rose, Director of Research and Strategy, co-author latest Med Tech article in Med Device Online Introducing a new product into a hospital or other healthcare system […]
Read more Does Disruptive Innovation Really Have to be so Disruptive?
Craig Scherer shares his thoughts on the “renaissance of American medical innovation” in his latest Med Device OnLine article There are two key components to evaluating, evolving, and applying disruptive medtech; Technology acquisition and R&D . […]
Read more Disruptive Innovation: What It Is and Why You Can’t Afford to Ignore It
Craig Scherer shares his thoughts with QMED Magazine about how user-centered design can be the difference between capitalizing on disruption or succumbing to it.
Read more Infographic: Navigating the Universe of Risk in Healthcare Solutions Development
Craig Scherer shares his thoughts on understanding how disruptive innovation and disruptive technologies affect us in the medical device development world. He also shares his ideas on how to plan for and capitalize on disruption.
Read more Successfully Navigating Med Device Human Factors Usability
Med Device Online Magazine draws on Steve McPhilliamy’s expertise to avert costly missteps
Read more A game plan for systematic innovation
Insight’s Dr. Michael Lau to lead MATTER workshop Oct 5th, 2015 This workshop will offer attendees an initial introduction to ‘Human Factors’, and demonstrate its growing importance in medical device development. In the course of this workshop’s guided examination of the field, product developers will […]
Read more Why Making an Easy-to-Use Solution is Not So Easy
Craig Scherer reveals the secret to developing a game-changing medical device in QMed Magazine!
Insight’s own Dr. Michael Lau tapped for MD&DI Magazine article!